Muhammad Mursaleen, Rao Athar Srosh
Page: 1-19
Volume: 1, Issue: 1
Published at: 30 May 2024
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This research article presents a comparative analysis of Urdu and English newspaper headlines reporting on the arrest of Imran Khan, a prominent political figure in Pakistan. The study aims to shed light on how linguistic and cultural factors influence news framing and shape public perception of a significant political event. A diverse sample of Urdu and English newspapers, both national and regional, were examined during a specific time frame following Imran Khan's arrest. The analysis focused on linguistic features, rhetorical strategies, and cultural influences in the headlines. The findings reveal noteworthy disparities in the linguistic characteristics of headlines in the two languages, including word choice, sentence structure, and the presence of emotive language. The study also highlights the influence of cultural norms and political context on the framing of this event, as well as the potential impact on readers' interpretation and understanding. By comparing these headlines, this research contributes to a deeper understanding of how language, culture, and media intersect in Pakistan. The study has implications for media professionals, policymakers, and scholars seeking to comprehend the multifaceted relationship between language, media, and political discourse in a complex sociopolitical landscape. This research article not only underscores the vital role of media in shaping public perception but also highlights the impact of language and culture on news representation in Pakistan, emphasizing the need for further research in this area.